Bianca Oșvat

With five years of experience at Publi24.ro, including the last year as Head of Product, Bianca focuses on product development, monetization, and driving engagement, with marketing as part of the picture. Her position emphasizes the alignment of user-centred solutions with business objectives to deliver impactful results.

Bianca began her career in engineering, then joined Publi24 as a project manager, became Head of Marketing, and later moved into product. She is particularly interested in understanding why users click, stay, or leave, what they need, and what makes them willing to pay, and using these insights to improve thier products.