Giacomo Iotti

Giacomo Iotti is the Digital Campaign New Products & AI Lead at SMG Swiss Marketplace Group in Zurich.

With nearly a decade of experience in performance marketing, eCommerce, and web analytics, he now drives performance marketing initiatives across SMG’s portfolio of brands, focusing on innovative best practices for the age of AI. Giacomo regularly shares insights on LinkedIn and has spoken at leading industry events, including SMX London and the University of St. Gallen.