Joanne Bou Jawad

COO at OpenSooq

Joanne Bou Jawad is the Chief Operating Officer of OpenSooq, one of the leading online classifieds platforms in MENA region. She oversees operations, strategy and product development at OpenSooq, and is responsible of leading the teams to set and drive the vision and targets to achieve optimum user and revenue growth.

Joanne was also responsible for sourcing and implementing the corporate development initiatives out of the UAE for iMENA Group; a holding company operating online and mobile businesses (including OpenSooq) for consumers and enterprises in MENA Markets.
Joanne also worked with Namshi.com, an e-commerce Rocket-Internet company as the Head of Digital Strategy where she set-up and led initiatives such as on-site analytics, conversion and performance optimization, product development, brand positioning and definition and content strategy setting across sites, apps and marketing channels.

Before joining Namshi, Joanne was a Team Manager at Nokia Siemens Networks responsible for the Intelligent Networks of multiple telecom operators in MENA.

She holds a Bachelor’s degree in Computer and Communications Engineering from the American University of Beirut.